Computer Tan

Get the 'I've just arrived back from holiday look' all year round with computertan. A breakthrough technology which allows you to get a glowing tan through your computer monitor.

Or more accurately a fake website which fooled plenty. Set up by McCann Erickson for skin cancer charity Skcin to raise awareness of the dangers of skin cancer.

Coca-Cola Super Bowl ads

Two really nice ads from Wieden + Kennedy for Coca-Cola played out during the famous Superbowl ad breaks.

I like the Avatar film. I think it raises an interesting issue concerning the human drive behind online activity, particularly the increasing importance of online personas. The ad centres on the meeting of two people in the real world, while digital avatars roam the streets with some repeatedly changing their digital appearance. The main characters’ encounter takes place when the bloke orders a bottle of Coke, taking the girl out of her online persona and into the real world.

1. "Heist"


2. "Avatar"

Fifty People, One Question: London

Thanks for getting in touch Crush and Lovely. After the New York film, here is another interesting collection of interviews, this time asking people in London for their answers to the question, ‘where would you like to wake up?’ There are some further responses on the site.

Fifty People, One Question: London from Crush + Lovely on Vimeo.

Save Tango

In an election of a different kind, Brivic and ad agency BBH have launched the 'Save Tango' campaign. The sway in consumer drinking habits towards 'healthier drinks' such as smoothies has left Tango on the verge of extinction. The hope is to drum up some support for the orange fizz and get it back in people’s mouths.

Save Tango

Yes Pecan

Ben and Jerry’s new limited edition flavour of ice cream, which celebrates the inauguration of Barack Obama, the 44th US president.Ben and Jerry's

Pretty Loaded

A tribute to loading screens...Pretty Loaded
Hypnotic.

Powerful communication

Jon Steel describes advertising as a simple form of communication. He uses the example of the sign 'Will work for food' often held by homeless people to demonstrate this fact. Steel regards this example as a powerful piece of communication which works on several levels, referring to the prejudices often held against homeless people. Continuing on the same lines, I believe the sign below does the job. It would catch my attention, make me smile and I would be more likely to give money.
Source: Truth, Lies and Advertising and Sara

Free Love

Outdoor outfitter Northland Professional have embarked on a billboard campaign offering free love. Samples of hats, gloves and scarves have been attached to 50 billboards around the Austrian city of Graz. It is possible just to grab this free stuff which has led to some people going to great lengths to get their hands on the merchandise.

Source: Paddo and Springwise

Chew through the minutes that matter

Wrigley's Extra has launched a campaign celebrating extra time in football matches. The 90+ Extra sponsorship, visible at games on the perimeter boards, big screens and match-day programmes confirms theses crucial moments, which frequently change the result of a game, just look at some of the December Premier League matches.

Here in the Fulham match-day programme, the ad relives the dramatic extra time moment in Fulham’s famous 2-3 victory against Man city, with the late goal from Kamara keeping Fulham's premier league dreams alive.

Teddy Sheringham discusses below.

The site: Extra 90+

Whopper Virgins

Following a Hot Dog post, I thought maybe one about burgers. The Whopper vs Big Mac rivalry is an ongoing opposition. This time Burger King's Miami-based creative agency Crispin Porter + Bogusky offer a new take on an old brief, conducting a taste test where the participants have never heard of a burger. The scope of the research has led to a really interesting campaign.

Whopper Virgins

The Hot Dog Launcher!

While looking into T-Shirt launchers, I uncovered a further realm of possibility with regard to firing popular objects at stadium crowds. Ice cream was interesting but the Hot Dog launcher was for me the most exciting innovation in this particular field. The video below is a documentary charting the invention of the Hot Dog launcher.

Typealyzer

A personality test based on the writing style of a blog. Simply type in your blog address on the site and the results will be provided, revealing an explanation of your personality type and a look into your brain activity. Not really sure how it works, but always up for a little instant psycho analysis!

Saw this on John Howard's blog

Nike Playmaker

Taking the hassle out of organising a game of footy. On the site you can set up a match, then send out invites to your team, who can respond to the fixture by text or email. The games are automatically updated when players reply and you can store all your team's information on site.

Source: Benedict Pringle

Mistletoe Makeover

This is a little bit too much fun - Sephora have produced a Mistletoe Makeover, takes a little while to setup but the result is very funny or at least it was when using a picture of me (perhaps not the target audience).

Fifty People, One Question: New York

I really like this from Crush and Lovely, nice idea and some great responses. Often its the simple questions which provide the most interesting answers.

From the site:
We had an idea. Go to a place. Ask fifty people the same question. Film their responses. Crush & Lovely ‘Moving Pictures’ is our new division dedicated to original web films and video content, in partnership with Deltree :: So go ahead, ask yourself…

Fifty People, One Question: New York from Crush & Lovely on Vimeo.

Chewing Gum Art

The Italian artist Maurizio Savini creates sculptures out of chewing gum. His work relates to childhood memories and aspirations as well as the sensual experience of chewing itself.
Better than stuck underneath a Microsoft Surface.

More info

Some More Table

Ages ago I posted about those futuristic tables - Spurred on by the those sophisticated tables in the new Bond film, below is The Possibilities video for the Microsoft Surface

Falling in Lamb

A T.V. campaign for Meat and Livestock Australia. The agency was BMF Sydney. This is a ridiculously convincing take on a romantic comedy film trailer. For some more lamb related information.

7-Election 08

Coffee drinkers at 7-Elevens across America are casting their vote. Participants choose one of the two election coffee cups depending on their political preferences. The votes are being recorded and results of the favoured presidential candidate appear in USA Today as well as being tracked on the website. According to the site the 7-eleven voters have successfully predicted the result of the last two presidential elections.

The first U.K television commercial

The first ever television commercial broadcast in the U.K. was for Gibbs SR toothpaste. It went out on 22nd September 1955. As tinglingly fresh as it has ever been.

Village Pet Store And Charcoal Grill

The weird and wonderful Banksy Pet Shop - The British artist has produced an exhibition in New York questioning the human relationship with animals.

I saw it on the BBC news entertainment report

As the cookie crumbles

The Canadian brand Peak Freens Lifestyle Selection has produced a web series in a very funny soap opera style. All the short episodes can be viewed at the site, with discussion forums, email updates and cast information. Enjoy the happenings of Glamora County.

Read A Book At Work

In an effort to promote books and reading, the New Zealand book council have created a campaign to encourage office workers to read during their working day. It disguises reading material as office documents. It doesn't take itself very seriously (Widows bc!) but is actually pretty convincing.

Read A Book At Work

Augmented Reality Links

There seem huge possibilities for augmented reality technology. It involves real world and computer generated images. Below is a logo recognition application for mobile phones. Over 100 logos can be used by the ARL application.

By:
http://www.themediapowergroup.com/

Wario Land: Shake It!

You tube channel for Wario Land. Saw this on Iain Tait's Blog.

I really like the idea and the whole thing looks great. The effects are surprisng and it fits well with the Wii's playfulness.

Wario Land Shake It